National Kidney Foundation
industry: Not For Profit
Function: Marketing
Successful placements
Larry Geiger Named Vice President, Marketing & Communications for The National Kidney Foundation
New York
Not For Profit
We are pleased to inform you that The Cheyenne Group has completed the search for the Vice President, Marketing & Communications for The National Kidney Foundation. Larry Geiger is the successful candidate. As of December 17, 2007, he assumed the role as VP Marketing & Communications to lead the brand strategy, marketing services and corporate communications efforts for the Foundation. Larry Geiger is a seasoned marketing executive with an extensive record of success in building brands for consumer, business-to-business, marketing services and non-profit organizations. His areas of expertise include marketing strategy development, brand positioning, innovation, managing integrated marketing efforts, international coordination and creative, and customer insight. Prior to NKF, Larry built and developed the marketing teams for the New York Chapter of the American Red Cross and the American Management Association. Before transitioning to the not-for-profit sector, Larry held senior account roles at Grey Advertising and started his career at Procter & Gamble.
